Parodies: Positive editing or negative editing?

I enjoy watching parodies from different YouTube channels. Most of them are really funny that I go on for a few minutes just watching parodies. 

Parodies involve a lot of editing. Unlike copyediting and substance editing, editing parodies should have other motives for changing the content of another person’s writing, film or song but still use a lot of the elements used in the original work. The changes are made in the content to either make fun or critic someone’s original work. Though YouTube has a lot of videos that are just trying to be funny, there are also some that bring both comic effect and substance.

I think parodies are both positive and negative.

Pros

• It helps publicize the original song, film or book. Whenever I watch parodies, it makes me want to watch the original and check out its content.
• It encourages thinking. There are parodies that go beyond just being funny. There are those that criticize the original works and prove a lot of good points.

Cons

• The owners of the original works might feel disrespected. We know that writers, film producers, and songwriters put a lot of effort in their work. Some of them might feel bad if their work is used just for fun, like the makers of the film Downfall who banned the YouTube parodies of the film.
• It may show cons of buying some products and might encourage people not to buy.

Overall, I think the effects of parodies still depend on the contents of the parodies. I have here two parodies from YouTube. One is just trying to be funny and the other one proves a point.

This is a parody, which criticizes how iPad is just a bigger version of iPod Touch and nothing more. I think for some people, it might make them think twice about buying an iPad if they already own an iPod touch.

This is a parody that just turned the Bruno Mars' song Just The Way You Are to something really hilarious. 

Write with your heart. Edit with your head.

Sean Connery said, “you write your first draft with your heart and you re-write with your head. The first key to writing is to write, not to think.”

We always need to generate new ideas for the different things that we do and there is no strict rule on how to do this. At times we edit in our minds before we even start writing or executing our ideas. Developing an outline for a written project or creating a sketch for visual arts projects saves us from wasting our time doing and redoing things. However, there are times when we think too much that we come to a point where we are already censoring our creativity.

Let's take photography as an example. In photography class, we learned how important it is to use the correct camera settings and identify what setting would let us create good pictures. Sometimes we lose the opportunity to capture photographs of interesting things because we already preempt our own thoughts that it won't look good because we lack a certain camera feature or we don't know how to do something. Since we failed to take a picture because of over thinking about what is technically expected to fail, we didn’t have an actual product to evaluate or edit.

Sometimes we have to trust ourselves in order to make things happen. Don’t expect everything to look good when you first write, draw or create it; don’t always avoid doing something because it looks bad in your mind. The famous philosopher Albert Camus said, “all great deeds and all great thoughts have a ridiculous beginning.”

Here is a video from Langara College that challenges us to push our creativity, and shows us the value of evaluating our work after we’ve executed our ideas.

Rethink Scholarship at Langara 2010 Call for Entries from Langara College on Vimeo.

What's in a name?

Do you ever wonder about business names and ask why did they come up with that name? In my opinion, business names should capture the nature of the business and the image that they want to communicate to their target audience. 

I was out last Saturday when I noticed the name of the gym in front of Northgate mall. It says Snap Fitness 24/7. The lights inside the gym were closed and it looked like no one was there. 24/7? Aren't they supposed to be open 24 hours a day, seven days a week? 

It looks funny to me, but it can be confusing to others.

Choosing a business name is like editing a headline. The name should be catchy yet descriptive. The business name is one of the factors that could either make or break the business; it is usually the first thing that will bring people to your business. Aside from creating a catchy and nice business name, the owners should make sure they deliver what their name or tagline promised. If they can't deliver that promise, maybe they shouldn't put it in their business name after all.